In 2010, Jennifer (Jen) Liu and Larry Mestas founded Jen and Larry’s Frozen Yogurt Company, which…

Jen and Larry Mestas, Jennifer Liu and Larry Mestas co-founded Jen in 2010.
Larry’s Frozen Yogurt Company, which was based on the idea of
The microbrew and microbatch strategies are applied to the production.
Sale of frozen yogurt. Jen and Larry first began making small batches of frozen yogurt.
Limited editions offer limited quantities of rare flavors and combinations.
In 2010, revenues were approximately $600,000.
In 2011. Jen and Larry had been selling premium frozen yogurt since 2011.
Every small cup sold of premium yogurt contains premium ingredients
The average cost to produce frozen yogurt was $1.50, or $3.
cup. Administrative expenses, including Jen and Larry’s salaries
An accountant’s salary and the expenses of two other administrative personnel
2011: $180,000 Market expenses were a large part of the total.
The form of in-store posters and behind-the counter workers.
Local newspapers advertising was expected to bring in $200,000
2011. To make it possible, you had to invest in mortar and bricks.
The yogurt can be sold. The initial specialty equipment, and renovation
LoDo is an older warehouse located in the lower part of downtown.
The beginning of 2010 saw $450,000 and $50,000 respectively.
Invested in inventory. Another equipment investment
It was believed that 100,000 would have been needed by the end of 2011.
The amount of yogurt that will be sold in 2011 is approximately
The 2011 depreciation expense was expected to total $50,000.
Interest expenses were calculated at $15,000 Tax rate:
It is expected that 25 percent will be taxable.
C. What is the best way for the venture to acquire the equipment and finance it?
That is what you need?
D. Identify possible government credit resources
E. Create a summation of all the risks and benefits of Jen
Larry’s continued use of credit card financing.
F. Prepare an overview of the potential benefits to your venture
If commercial customers have been extended credit, receivables financing is available
You can keep your purchases for 30 days.
G. Should we discuss the possible loan restrictions?
Venture seeks commercial loan financing.
H. Comment how you might evaluate this venture using the following criteria:
The five Cs in credit analysis
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