Question 1.Age is a huge factor when it comes to social media. My company is geared toward ages 55 and up. Due to budget constraints, we have opted not to use Snapchat. We find that the Snapchat users are typically 35 and under.How has age and demographics impacted your social media campaigns?
YouTube allows you to effectively show video messages in an cost effective way. You can also measure your campaign by the number of views. Being able to measure views/likes/followers is very important because it allows you to benchmark from campaign to campaign.
Any thoughts? What are you seeing via YouTube?
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