marketing a start up

Launching the Business and its Website
Throughout class, you will develop a comprehensive marketing strategy for your US-based, local, for-profit small business which includes significant online components. Use of an existing business, franchise, or a non-profit organization is not permitted. Consider the unmet needs in your area (or a place you lived previously) in making your decision.
This classroom provides a unique opportunity to share with peers and a marketing professional to develop your ideas. While the business may not be real (yet), the research, application, and competitive analysis used in the class will be. Your business is ready to market; it is beyond the development phase and set to launch in the marketplace.
Module 1 Discussion Week 1 Resources
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Week 1 Discussion Post
Based on the resources provided and your research, introduce the new business.

Explain why this business is needed in the chosen area. (Research Support Required)

Using a free program (like Wix.com Free Websites), create the first page of your website. When selecting a template, consider the look of your site; it speaks for the business and is a part of branding. Create a free business email that will be used for social media accounts produced during class. The following information is required:

The company name.
Short description of what the business does.
Its location (city & state).
One appropriate graphic/picture.
Email contact information.

Publish it to a free wix.com domain. Include the link in your post.
NOTE: use FREE resources throughout class. You should not pay for a program or enter your credit card.
This post should be 2 paragraphs in length (150-200 words). Since you are engaging in research, be sure to  in the body of the post and . NOTE: failure to use research with to support content will result in reduced scoring Level 2-Developing on the grading rubric.

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